Debra Karrat, founder of Yellow Bloom, specializes in marketing strategy, branding, advertising, promotion, package design and copywriting. Debra has over 23 years of extensive marketing and branding experience in both product and service industries, with a degree from Bucknell University. She has a comprehensive background in consumer product goods (CPG), with previous positions as Director of Marketing for Wella Personal Care of N.A., hair care and skincare manager for L’Oreal, USA and lead manager of the marketing department for Tumi, USA. For the past 13 years, Debra has been an independent marketing consultant working with multiple local and national clients. She also has been involved in numerous international product lines working with clients from Israel, Germany and France.
Debra is also the founder of a unique fitness and nutrition business/blog, Heels To Laces, that facilitates information about the latest news in health, fitness, nutrition and trends while creating balance in life. She is a certified fitness instructor through AFAA, certified in Tabata and has a certificate in Advanced Sports Nutrition.